Google offers a range of powerful tools that can help you monitor and optimize your website’s SEO.
From analyzing user behavior to tracking website speed and performance, these tools provide valuable insights to help you make data-driven decisions and improve your website’s search rankings. In this answer, we’ll cover the eight best Google tools for SEO and how they can help you boost your website’s visibility and traffic.
Google Analytics lets you track website traffic, user behavior, and other important metrics. It helps you understand how users interact with your website and where traffic comes from. This data can help you optimize your website for better SEO performance.
Google Trends permits you to see the popularity of search terms over time. It can help you identify trending keywords and topics, which can help you create content that is more likely to be discovered by users.
Google PageSpeed Tools examines your website’s performance and provides suggestions for improving its speed and user experience. Faster-loading websites are more likely to rank higher in search engine results, so this tool can help improve SEO performance.
Google Business Profile allows you to create a free business listing on Google. This can help you improve your local SEO by increasing your visibility in Google Maps and local search results.
Looker Studio entitles you to analyze data and create visualizations to help you understand your website’s performance and user behavior. This data can help you identify areas for improvement and optimize your website for better SEO performance.
Google Tag Manager lets you manage website tags and tracking codes without editing your website’s code. This can help implement tracking for Google Analytics and other tools that can help improve your SEO.
Google Alerts helps you to monitor the web for new content related to specific keywords or topics. It can help you stay informed about what’s happening in your industry and identify opportunities to create content that will be relevant and useful to your target audience.
Google Lighthouse audits your website’s performance, accessibility, and best practices. It can help you identify areas where your website could be improved for better SEO performance and user experience.
