Z Glossary Content

Zemanta: Definition: Zemanta is a content recommendation and native advertising platform that helps publishers and advertisers enhance their content by suggesting related articles, images, and advertisements. Zemanta's technology analyzes the content and context of a webpage and provides relevant recommendations to increase engagement, user retention, and monetization opportunities.

Related terms: Content recommendation, native advertising, content discovery, contextual advertising

Zero Level Channel: Definition: A zero level channel, also known as a direct channel or producer-to-consumer channel, is a distribution channel where products or services are directly sold by the manufacturer or producer to the end consumers without intermediaries or middlemen. Zero level channels eliminate the need for wholesalers, distributors, or retailers, allowing manufacturers to have direct control over pricing, marketing, and customer relationships.

Related terms: Direct distribution, producer-to-customer channel, direct sales, manufacturer-to-consumer channel

Zone Pricing: Definition: Zone pricing is a pricing strategy used in retail or distribution where different prices are set for different geographic zones or regions. Zone pricing takes into account factors such as transportation costs, market demand, competition, or local market conditions to determine pricing variations across different areas. It allows businesses to adapt pricing strategies to regional dynamics and optimize profitability.

Related terms: Regional pricing, geographic pricing, price differentiation, localized pricing

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